Email Marketing in E-Commerce: Beginners 101

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Email marketing is one of the most important disciplines in e-commerce. Online shops, that don’t use the email medium outside of order and shipping confirmation throw away a huge potential to gain new customers, bind existing customers, and increase their turnover. But even if you don’t use newsletters or other email campaigns yet – it’s never too late to discover the email channel. With our all-round overview, you’ll learn how to set up your email contact list and campaigns, and how to get maximum use out of them. The Advantages of Email Marketing Which sources does your shop draw its…
Email Marketing in E-Commerce: Beginners 101