Have You Revisited Your UX Personas Lately?

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The user persona is one of the most valuable tools in your UX toolbox. These imagined people allow your entire design or development team to envision a single user story or an entire set of stories in the back of their minds as they work, creating a product that is better tailored to its users and more likely to enjoy success. Personas are more than caricatures of your ideal user/customer base. They allow designers, content creators, and developers to step into someone else’s shoes and look at a project from a different angle. Personas inform every aspect of UX design,…
Have You Revisited Your UX Personas Lately?