SŽDC by Studio Marvil

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SŽDC stands for Správa Železniční Dopravní Cesty in Czech — “The Railway Infrastructure Administration” in English. It’s currently the Czech Republic’s largest railway carrier, and the new monogram, designed by Prague-based Studio Marvil, is a massive improvement on the outgoing identity. According to Pavel Zelenka, partner at Studio Marvil, the official name is nearly impossible to remember, even for native Czech speakers, so the designers aimed for a simple symbol that was easy to recall. It’s based on the letter Ž for Železniční (“railway” in English), and symbolises railway lines linked by a track switch. “We wanted to use a…
SŽDC by Studio Marvil