Which A/B Testing Tool Should You Use?

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When visitors arrive on your company’s website, you want them to take action. Depending on your business, that “action” may be many different things, from filling out a contact form to making a purchase. Regardless, you should improve your site to make converting as easy as possible for your visitors. The best way to do this is with conversion rate optimization. One of the simplest ways to optimize a site is with A/B testing, or by creating two versions of the same element and showing them to real visitors to see which performs better. As you run these tests on…
Which A/B Testing Tool Should You Use?